by kenton | Nov 22, 2022 | Paid Media, Website Optimization
Search engine marketing (SEM) is essential for modern brands. However, choosing the best strategy isn’t so straightforward. Are pay-per-click ads more effective? You’re paying, right? They must come with results. But wait – search engine optimization...
by Cam | Aug 30, 2022 | Paid Media, Website Optimization
At BRANDefenders, we’re used to clients asking questions about how to optimize their search engine marketing (SEM) efforts. One of the most common questions we hear is, “What’s the difference between SEO and paid results?” While both are strategies for...
by kenton | Apr 8, 2022 | Paid Media
In digital marketing, you want to drive sales by generating leads while keeping costs as low as possible and profits high. Using a tactic with the word “pay” may not sound appealing. With so much focus on organic traffic in the digital marketing space, many are...
Recent Comments