Review Management

We specialize in transforming customer feedback into your most powerful asset. Our innovative review management services empower your business to effectively gather, analyze, and respond to customer reviews across various platforms. Partner with us to enhance your online presence, build trust with your audience, and drive business success through the power of positive reviews.
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Compliance And Response Management

Valuable Customer Insights and Improved Trust

Reviews are often the first thing potential customers look at before deciding to use a product or service. Effective review management helps ensure that positive feedback is highlighted, and any negative feedback is addressed promptly and professionally. Reviews provide direct feedback from customers about their experiences with a company’s products or services. By systematically analyzing this feedback, a company can gain invaluable insights into customer needs, preferences, and pain points. This information can guide product development, service enhancements, and overall business strategies.

Reviews Impact Your Business

Podium found that 93% of consumers say that online reviews impact their purchasing decisions.
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According to a survey conducted by BrightLocal, 70% of consumers will leave a review for a business if they are asked to.
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A significant 85% of consumers trust online reviews as much as personal referrals.
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About 60% of consumers say that negative reviews made them not want to use a business.
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Why You Need Review Management

Review Management is a critical practice for businesses to gather feedback and manage their online reputation. By encouraging customers to leave genuine reviews, businesses can gain valuable insights into customer experiences and identify areas for improvement.

Boost Your Online Reputation

A better online reputation builds trust, attracts customers, and ensures sustained business success.

Increase Visibility

Increased visibility attracts more customers, expands market reach, and drives business growth exponentially.

Stay Ahead

Staying ahead fosters innovation, attracts customers, and secures long-term business viability and success.

Better User Experience

A better user experience boosts satisfaction, loyalty, and drives sustained business success and growth.

What Is Review Management?

Review solicitation is the practice of encouraging customers to leave feedback or reviews about a product, service, or experience. It is an essential part of review management, which is vital for businesses to improve their credibility and reputation.

Reviews and feedback play a critical role in shaping the perception of a brand or business in the eyes of customers. Positive reviews can act as social proof, encouraging potential customers to trust and purchase from a business, while negative reviews can have the opposite effect. Thus, businesses must actively manage and monitor their online reputation, including soliciting reviews from customers.

BRANDefenders will put systems in place to solicit positive reviews via follow-up emails after purchase and provide incentives to leave reviews, including feedback on a website or social media page. We can also deploy an automated review management system in some cases.


Review management is crucial because it directly impacts a business’s online reputation, customer trust, and decision-making. Positive reviews can attract new customers and enhance credibility, while effectively managed negative reviews can demonstrate a commitment to customer service and improvement.

Effective review management enhances a business’s online presence by improving search engine rankings, increasing visibility, and building a positive brand image. Regularly responding to reviews and maintaining a high star rating can attract more customers and influence their purchasing decisions.

Yes, review management can significantly impact sales and revenue. Positive reviews and high ratings can increase consumer trust, leading to higher conversion rates and sales. Conversely, negative reviews, if not managed well, can deter potential customers and harm sales.

Businesses can encourage reviews by asking customers directly through follow-up emails, on receipts, or signage. Offering incentives, making the review process easy, and providing exceptional service are also effective strategies to increase review volume.

The best way to respond to negative reviews is to do so promptly, professionally, and empathetically. Acknowledge the issue, apologize if necessary, and offer a solution or a way to make things right. This approach can turn a negative experience into a positive one.

Yes, responding to all reviews, whether positive or negative, is recommended. It shows that a business values customer feedback and is committed to customer satisfaction. Positive review responses can reinforce good experiences, while responses to negative reviews can address concerns.

Review management software helps businesses by aggregating reviews from multiple platforms, providing analytics to understand customer sentiment, and facilitating timely responses. It automates and simplifies the process of monitoring and managing reviews efficiently.

Businesses typically cannot remove negative reviews unless they violate the platform’s policies, such as containing offensive content or being fraudulent. However, businesses can respond to negative reviews and resolve the issues, which can often lead to the reviewer updating or removing their review.

Businesses should monitor reviews regularly, ideally daily or several times a week, depending on the volume of reviews they receive. Prompt response to reviews is key in effective review management and maintaining a positive online reputation.

Happy Client

Customer Testimonial

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“I was hesitant to hire a tech company for help with my business because it isn’t something I know a lot about. After talking with the team at BRANDefenders, I knew I was in good hands. They are very knowledgeable.”
Joseph Schneider

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