Residents Medical Group
Strengthening Trust & Digital Presence in Medical Education
For over two decades, Residents Medical has been a trusted leader in medical residency preparation and placement. Based in Los Angeles, they provide personalized services—including USMLE tutoring, clinical externships, and research-to-residency programs—to help medical students and graduates secure competitive residency positions. Their work extends beyond individual success, partnering with teaching hospitals to create new residency and fellowship programs, helping address the physician shortage and shaping future healthcare leaders.
The Challenge
Despite a strong reputation in medical education, Residents Medical faced online perception challenges that could impact trust and program enrollment.
Harmful Search Results
They needed a partner to clean up their online presence, expand visibility, and enhance brand trust within the medical community.
Our Approach
We focused on three strategic priorities:
Reputation Protection
Suppress harmful autocomplete predictions and address flagged reviews.
Search Visibility Growth
Use SEO and backlinks to increase organic reach and authority.
Positive Brand Storytelling
Publish high-value content that accurately reflects their expertise and impact.
What We Did
Autocomplete Cleanup:
Reduced negative autocomplete suggestions by 94%.
Review Management:
Resolved 84 flagged reviews to improve platform credibility.
SEO & Backlinking:
Created 60+ high-authority backlinks and optimized content for organic growth.
Visibility Boost:
Increased organic traffic by 92% through targeted keyword optimization and content strategy.
The Results
In just six months, Residents Medical achieved:
reduction in negative autocomplete predictions.
increase in organic website traffic.
+ high-authority backlinks created.
flagged reviews resolved.
increase in positive online sentiment.