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Listen to Your Brand Conversations Track Your Brand Sentiment Protect Your Brand Image

Social Media Monitoring

We track mentions, tags, comments, and brand keywords across major networks, plus sentiment and share of voice, so you can respond quickly and confidently.

10M+ posts scanned per month* - Competitor share-of-voice tracking - Impersonation sweeps

Challenge → Outcome

See the Conversations That Shape Your Brand

The Challenge

Missed tags and slow responses turn small issues into lost sales or a full-blown PR problem. You cannot act on what you do not see.

What You Get

  • Coverage

    Listening queries for your brand, products, executives, and competitors across priority platforms.

  • Clarity

    Real-time alerts with sentiment and severity tags plus a social share-of-voice view.

  • Control

    A routing playbook so the right owner replies or escalates fast.

Why It Converts

Faster, smarter responses build trust, protect reputation, and surface content opportunities your audience actually cares about.

How it works

  1. 1

    Kickoff

    Define goals, platforms, keywords and entities, competitors, and SLAs. Align with brand guidelines and legal and communications.

  2. 2

    Set Up and Calibrate

    Connect brand accounts where access allows. Configure listening queries and booleans, risk taxonomy, and alert rules. Build a Social Listening Dashboard.

  3. 3

    Monitor and Alert

    Collect mentions and tags, tag sentiment and severity, and send alerts via email when thresholds are met. Flag impersonation risks and high-risk threads.

  4. 4

    Report and Improve

    Weekly or monthly scorecards with share of voice, sentiment trendlines, notable posts and threads, creator and influencer watchlist, and recommended responses and content.

Deliverables

Listening Plan

Entities and keywords, competitors, and platforms in scope Services Overview

Queries and Booleans

Tuned for noise reduction and coverage Services Overview

Social Listening Dashboard

Mentions, sentiment, share of voice, and spikes Services Overview

Alerts and Routing

Rules, severity tags, owner matrix, and SLA guidance Services Overview

Creator and Influencer Watchlist

Priority accounts and outreach notes Services Overview

Impersonation Sweeps

Detection checks and escalation templates Services Overview

Scorecards and Insights

Weekly or monthly reports with recommendations Services Overview

Response Playbook

Macros and pathways (pair with Social Media Marketing if you want us to reply) Services Overview

Packages & Pricing

Choose the social media monitoring program that fits your channels.

Essentials

Best for core monitoring and alerts on key channels.

Starts at $750

Starts at per engagement

What's included

Listening plan, 2 platforms, tuned queries, Social Listening Dashboard, daily digest, real-time alerts for high-severity mentions, basic competitor share of voice, and a monthly scorecard.

Book a discovery call

Amplify

Most Popular

Best for multi-channel brands and competitive spaces.

Starts at $1,000

Starts at per engagement

What's included

Everything in Essentials plus up to 4 platforms, topic clustering, creator watchlist, weekly insights, and extended risk rules.

Book a discovery call

Enterprise

Best for multi-region or higher-risk categories.

Starts at $1,500

Starts at per engagement

What's included

Everything in Amplify plus 6 or more platforms or regions, multilingual monitoring, enhanced SLA window for high-severity alerts, impersonation sweeps, and custom dashboards.

Book a discovery call

Note: Platform coverage is subject to API access and policies. Private messages and groups are not accessible unless account access and permissions are granted. Monitoring routes and recommends; replying can be bundled via Social Media Marketing.

Results and Proof

After engagement, clients commonly see:

Faster time-to-response on risky mentions and high-intent questions.

Clearer visibility into competitor social share of voice.

More ideas for content and creators that actually move engagement.

Alerts surfaced posts we would have missed, our team jumped in and turned a complaint into a case study.*

*Anecdotal results. Your results will vary.

*Results may vary.

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Mini Case Study

How a SaaS team used launch listening to turn social noise into qualified demand.

Launch Listening & Rapid Response

Problem

Early feedback was fragmented across platforms, unanswered questions lingered, and competitors inserted FUD around a major feature launch.

Intervention

  • Signal setup: real-time streams for brand, feature codename, executive names, and competitor FUD phrases across Twitter (X), LinkedIn, Reddit, and YouTube comments.
  • Tagging and routing: ML and rule tags (bug, pricing, security, roadmap, competitor) sent into Slack triage channels with clear owners and SLAs.
  • Response kit: tone-safe reply macros, visual ‘how‑it‑works’ snippets, and an executive Q&A sheet, plus a weekly summary to Product and CS.
  • Source-of-truth: a short docs page for canonical answers, linked in replies and mirrored in the public changelog.

Outcome (first 30 days)

  • –67% median time‑to‑first‑response on social questions and issues (hours → minutes).
  • +0.3 average review stars on G2 (weighted).
  • +19% demo requests attributable to social and referral traffic.
  • Two competitor FUD claims neutralized with linked Q&A content.
Launch Listening & Rapid Response

This case shows how targeted launch listening and prepared response kits can turn social chatter into faster answers, better reviews, and attributable pipeline instead of unmanaged noise.

Social Media Monitoring FAQ

Common questions about our social media monitoring services

Ongoing social listening for mentions, tags, comments, and brand keywords plus sentiment analysis, alerts, and reports.

Commonly Instagram, Facebook, LinkedIn, Twitter, TikTok, YouTube, and Reddit. We tailor the list to your audience, brand, and access.

Monitoring routes and recommends. Replies can be bundled via our Social Media Marketing service or handled by your team.

Yes, competitor share of voice and executive handles and keywords are available in Amplify and Enterprise.

Not without explicit access and permissions. Coverage depends on platform policies and your account access.

Alerts work quickly; trend insights usually take 4 to 8 weeks of data.

Programs start at $750. See Packages and Pricing for details.

Ready to watch your brand and act fast when it matters?

Book a Discovery Call