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Amplify Your Brand Voice Educate Your Brand Audience Engage Your Brand Followers

Content Marketing

Strategy → creation → distribution. We plan your topics, create high‑quality SEO content, and publish with on‑page best practices, so buyers find you and take action.

1,000+ pages produced • Topic clusters that rank • Editorial calendars teams follow

Challenge → Outcome

Turn content into a channel that fills your pipeline

The Challenge

Random acts of content don’t move the pipeline. Without a strategy, briefs, and SEO fundamentals, you get views, not buyers.

What You Get

  • Clarity

    A content strategy and editorial calendar tied to keywords and buyer questions.

  • Quality

    Expert‑led content with on‑page SEO and brand voice baked in.

  • Consistency

    A repeatable workflow, briefs, drafts, CMS publishing, and repurposing.

Why It Converts

Topics match search intent, copy answers objections, and every piece has a next step.

How it works

  1. 1

    Kickoff

    Define goals, ICPs, themes, and success metrics. Audit existing content for wins and gaps.

  2. 2

    Plan & Calendar

    Build topic clusters and a keyword‑mapped editorial calendar with briefs that include outlines, SERP intent, and internal link targets.

  3. 3

    Create & Review

    Draft articles, landing pages, and case studies; edit for clarity, brand voice, and accuracy; add light design for diagrams/graphics as needed.

  4. 4

    Optimize & Publish

    Add titles/meta, headers, internal links, schema, alt text, and CTAs. Publish in your CMS and route for final approval.

  1. 5

    Distribute & Measure

    Repurpose into social/email snippets, track rankings/CTR/leads in a simple scorecard, and iterate monthly.

Deliverables

Content Strategy & Calendar

Priorities, themes, and monthly cadence. Services Overview

Topic Clusters & Keyword Map

Pillar pages and supporting articles planned around search intent. Services Overview

Content Briefs

Outlines, angle, sources, SERP intent, and internal link targets. Services Overview

Content Production

Articles, landing pages, case studies, and FAQs. Services Overview

CMS Publishing

Formatting, links, QA, and accessibility checks. Services Overview

Scorecard & Reporting

Rankings, engagement, leads, and backlog. Services Overview

Packages & Pricing

Choose the content marketing program that fits your pipeline goals.

Essentials

Best for focused programs and new launches.

Starts at $3,000

Starts at per engagement

What's included

Strategy & calendar, 2 SEO articles/month (1,000–1,200 words) or 1 premium piece (e.g., case study), on‑page SEO, CMS publishing, 6 repurposed snippets, monthly scorecard.

Book a discovery call

Amplify

Most Popular

Best for steady demand generation.

Starts at $4,000

Starts at per engagement

What's included

Everything in Essentials plus 4 SEO articles/month, 1 design asset (diagram/infographic), 12 repurposed snippets, internal linking plan, quarterly review.

Book a discovery call

Enterprise

Best for multi‑segment or multi‑region content engines.

Starts at $6,000

Starts at per engagement

What's included

Everything in Amplify plus 6–8 SEO articles/month, 1 premium asset/quarter (ebook/guide or webinar outline), 2 case studies/quarter, pillar + cluster build‑out, content ops playbook and workflows.

Book a discovery call

Note: Final scope and volume confirmed after discovery. Heavy subject‑matter interviews, original research, and stock/licensing are billed at cost.

Results & Proof

After engagement, clients commonly see:

More qualified, non‑brand traffic to product and solution pages.

Email and social performance lift from repurposed snippets.

Clear visibility of what to publish next via the scorecard and backlog.

The calendar and briefs gave our SMEs a path. Within a quarter, our pillar page and three supporting posts were all on page one.

Anecdotal feedback from a content marketing client; your results will vary.

*Results may vary.

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Mini Case Study

Results from a B2B SaaS team after turning content into a pipeline engine.

Pipeline Content Engine

Problem

High MQL volume but low SQL conversion; rankings skewed to TOFU 'how‑to' posts; little BOFU content or sales enablement.

Intervention

  • ICP + intent map: topic clusters by job‑to‑be‑done; added MOFU/BOFU (comparison pages, alternatives, ROI use‑cases).
  • Editorial system: briefs with SME quotes, outline plus H2/H3 intent, internal‑link schema; refreshes on under‑performers.
  • Distribution: LinkedIn for executives, partner syndication, email digests; UTM governance.
  • CRO: in‑article CTAs, sticky demo bar, content‑to‑demo templates; case‑study embeds.
  • Measurement: content to demo attribution model; Search Console plus pipeline dashboard.

Outcome (quarter)

  • +42% organic demo requests
  • +29% SQLs from inbound
  • +37% pipeline attributed to organic content
  • +68% clicks on in‑article CTAs
Pipeline Content Engine

These results show what is possible when a content program aligns topics, intent, and conversion paths into a single pipeline engine.

Content Marketing FAQ

Common questions about our content marketing services

A strategy to attract and convert buyers with helpful content, planned around keywords and audience questions, across articles, pages, and case studies.

Yes. We provide briefs, drafts, and edits with your brand voice. We can interview SMEs or adapt existing materials.

Every piece follows a brief with keywords, SERP intent, internal links, and on‑page SEO elements (titles/meta, headers, schema, alt text).

We may use AI for outlines or QA, but humans write and edit final content. Accuracy and originality are non‑negotiable.

You do. We deliver source docs and CMS‑ready files.

Most programs see traction in 6–12 weeks post‑publish, compounding over time based on competition and cadence.*

Programs start at $3,000. See Packages & Pricing for details.

Ready to grow with content that ranks and converts?

Book a Discovery Call