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Team Leadership and Training
We install the cadence, playbooks, and skills your team needs to ship great work across marketing, social, reviews, and reputation.
200+ teams trained - Tabletop simulations - Playbooks your team will actually use
Challenge → Outcome
Turn Good People Into a Team That Wins Consistently
The Challenge
Good people, inconsistent outcomes. Meetings drift, response times lag, and work piles up without a clear system.
What You Get
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Clarity
A simple operating cadence with standups, scorecards, and retros with clear owners and templates.
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Confidence
Hands on workshops for social, reviews, and basic crisis, plus a response macro library your team can trust.
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Control
Governance that prevents platform lockouts, off brand messages, and security risk.
Why It Converts
We coach while building the tools, then run a simulation so the process sticks.
How it works
- 1
Assess and Align
Interview leaders, review channels and service level agreements, and map current workflows and gaps.
- 2
Design the Cadence
Define standups, weekly and monthly business reviews, dashboards, and escalation paths. Set owner matrices and approval flows.
- 3
Build the Playbooks
Create social and review response macros, moderation rules, posting guidelines, content brief templates, and a crisis quick start with holding statements and an escalation matrix.
- 4
Train and Simulate
Run live workshops with tabletop scenarios such as product issues, review spikes, and social flare ups. Sessions can be virtual or in person and recordings are included.
- 5
Handoff and Coach
Provide a thirty to sixty day coaching window with office hours, scorecard reviews, and improvements based on real use.
Deliverables
Operating Cadence Pack
Standups, agendas, scorecards, and retrospective templates. Services Overview
Governance and Access
Owner and admin matrix, two factor authentication and security checklist, and role handover guidance. Services Overview
Response Library
Tone safe macros for reviews, social replies, and direct messages. Services Overview
Content and Campaign Templates
Briefs, calendars, and quality assurance checklists for campaigns and always on programs. Services Overview
Crisis Quick Start
Escalation matrix, holding statements, and war room channel setup guidance. Services Overview
Workshops and Simulations
Facilitator guides, recordings, and feedback summaries from live sessions. Services Overview
Coaching
Office hours and manager coaching during the program window. Services Overview
Packages & Pricing
Choose the team leadership and training program that fits your team and footprint.
Essentials
Best for a fast, practical operating system.
Starts at per engagement
What's included
Cadence design with standup and monthly business review, governance checklist, response macros starter set, one live workshop, and thirty day coaching.
Book a discovery callAmplify
Most PopularBest for multi channel teams.
Starts at per engagement
What's included
Everything in Essentials plus two additional workshops for social and reviews, a tabletop simulation, content and campaign templates, and bi weekly office hours.
Book a discovery callEnterprise
Best for multi location or multi region organizations.
Starts at per engagement
What's included
Everything in Amplify plus executive training, crisis quick start, multilingual playbooks, custom dashboards, and weekly coaching.
Book a discovery callNote: Curriculum is tailored to your stack and policies. Travel for on site sessions is billed at cost, and execution teams can be bundled if needed.
Results and Proof
After engagement, clients commonly see:
Faster, more consistent output across channels.
Professional, on brand responses that reduce escalation.
Managers with a playbook and metrics to coach.
The macros, cadence, and tabletop drills cut our response time in half and the team finally had a playbook.*
*Anecdotal results. Your results will vary.
*Results may vary.
Mini Case Study
How a Series-B workflow SaaS leveled up a junior-heavy demand team and reduced agency dependency.
Level-Up the Demand Team
Problem
Channel sprawl, unclear roles, and inconsistent execution; no shared rituals or test/learn discipline.
Intervention
- Operating cadence: weekly GTM council, growth stand-ups, and monthly post-mortems; clear OKRs and scorecards.
- Role clarity: RACI for Demand/Content/Marketing Ops; backlog and intake process.
- Enablement: playbooks for intent search, LinkedIn, email lifecycle, and CRO; sandbox with best-practice templates.
- Coaching: 6-week hands-on cycles (brief → build → ship → retro); hiring plan for two senior ICs; vendor pruning.
Outcome (quarter)
- +37% shipped experiments per month
- +29% pipeline from inbound (SQO)
- –22% agency spend with no loss in output
- Forecast accuracy within ±10% on marketing-sourced pipeline
This case shows how adding a simple GTM cadence, clear roles, and hands-on coaching can boost experiment velocity and pipeline while reducing agency dependency.
Team Leadership and Training FAQ
Common questions about our team leadership and training services
Operating cadence, campaign planning, social moderation, review response, basic crisis communication, online marketing, and governance and security.
Both. We deliver live virtual workshops and can run on site sessions by request.
Yes. Tone, macros, and escalation all match your brand and policies.
We provide completion certificates and skills checklists. Formal accreditation is not included.
Teams usually feel the difference within two to four weeks once the cadence and macros are in use.
Programs start at two thousand six hundred twenty five dollars. See Packages and Pricing for details.